OUR CITY MEDIA INTERNSHIP
"Our City Media is the largest publisher of magazines in South Florida. Our community oriented magazines reach more than 150,000 homes and businesses every month throughout Broward County and Aventura. We are the only source of Community and School News for many of the markets we serve. We also have an informative, multimedia website and social media presence with more than 10,000 followers."ourcitymedia.com From July 1st through August 9th 2019, I had the privilege of interning at South Florida's largest magazine publisher, Our City Media. Although my main role was to improve their social media platforms, I was also awarded the opportunity to gain experience of the entire collective advertising process. If you click on the "Our City Media Website" button below, you will be redirected to the publication's website. One of my assignments over he Summer consisted of completely remodeling the design and personality of their website. In addition, I was tasked with publishing new posts to the website daily, and solely responsible for ensuring that all of the print edition articles were uploaded. Most of my time during the Internship was invested into improving their brand awareness on Instagram and Facebook. Before I took over their Instagram, it had a following of around 50 people and consisted of only 5 instagram posts. To improve these numbers I created a plan based of their target market's demographic and their behaviors on social media. After analyzing these factors I created a daily Instagram and Facebook posting schedule, edited and designed posts that visually broadcasted their brand identity, and consistently engaged with profiles targeted at their readers and clientele. In less than two months my strategy had dramatically increased their social media presence by 600%. This page showcases all of the Instagram posts I created throughout my internship, along with their corresponding captions. Interning at Our City Media gave me the invaluable experience of working through the entire media strategy process from start to finish, understanding the challenges of working alongside a team comprised of numerous specialties, flourishing my skills in Photoshop and InDesign, and forging a final product that is successful among its consumers.
Raise your hand if your a steaklover 👋🏼! Luckily for you, Baires Grill has you covered. Go experience the amazing flavors, colors and culture of Argentina. For more about Baires Grill check out the link in our bio, because steak and beer is never a bad idea🍻#westonflorida #steakislife #meatlover #foodie #agoodtime#ourcitymedia #delicious #tasty #hungry #restaurant #Miami #yum #instafood
❗️PET OF THE DAY ALERT❗️The Alaskan Klee Kai was created to be a companion-sized version of the Alaskan Husky. In other words... it looks like a puppy Husky FOREVER. What more in life could you want? Tag @ourcitymedia or send us pics of your pets for a chance to see them be crowned our pet of the day and make sure to comment below what your favorite husky breed is!!! #ourcitymedia #alaskankleekai #dreamdog #obsessed #minihusky #husky #dog #pomsky #cute #petoftheday
Every year, during National Drinking Water Week, the Florida Section of the American Water Works Association sponsors the 💧“Drop Savers”💧Water Conservation Poster Contest for students K-12. Valeria Miranda, a kindergartener at Davie Elementary, was one of four students selected for first place in the 2019 Drop Savers contest. Congratulations to all the participants and a HUGE thank you for reminding the world how important it is to save water! To learn more about water conservation, the contest or the other winners be sure to check out the link in our bio!! #ourcitymedia #Davie#waterconservation #dropsavers#saveourplanet #contest#americanwaterworksassociation#nationaldrinkingwaterweek #Florida
Warning ⚠️ Crocodiles don’t make good pets unless you are a descendent of Steve Irwin himself ⚠️ Luckily for the Florida citizens there are only about 400-500 crocodiles who reside there. Unluckily for the locals of Hollywood Florida however, a six foot long croc was spotted straight chillin in the sand on a local populated beach. Hours later the big guy was later captured, via a lasso, by a crew member of the Florida Fish and Wildlife Conservation Commission 🐊🤠. And now... a pro tip for how to survive a crocodile attack brought to you by Our City Media: run in a zigzag line because crocodiles have trouble changing direction on land. #you’rewelcome #howtosavealife #petoftheday #run#crocodiles #florida #wildlife#ourcitymedia #Hollywood#funinthesun
Our heart goes out to the families and victims of the gas explosion at the Plantation shopping mall on Saturday. Our thoughts and prayers are with you!
TIME FOR ANOTHER GIVEAWAY!!! We’re giving out a $50 gift certificate for POC American Fusion Buffet & Sushi 🍣🍘 ............................................................ To enter simply: 1. Follow this account if you’re not already and like this post 2. Tag 4 of your friends in the comments below 3. DM us a picture of your pet/favorite pet 4. Visit our website at ourcitymedia.com and comment anything you want on your favorite news story! Good luck! (The winner will be picked and contacted on Monday July 15 via Dm) #giveaway #freestuff #POC#ourcitymedia #contest #goodluck
50 years ago John Fairfax became the first person in recorded history to row across an ocean. His journey began in the Canary Islands and landed him 180 days later in the beloved Hollywood city beaches of Southern Florida. Visit the link in our bio to find out how Hollywood commemorated the 50th anniversary of his arrival honoring this true legend. #ourcitymedia #Hollywood #johnfairfax#legend #events #anniversary
It wasn’t a typical school day for the Everglades High School football team. The Miami Dolphins hosted the ambitious bunch at their Organized Team Activity (OTA) practice in May. Although, it certainly was not football season, these Gators had the opportunity to huddle with the pros in the offseason and tackle some questions about the country’s favorite sport as part of the Junior Dolphins program. To read more check out the link in our bio! 🏈 #miamidolphins #football#highschoolfootball #nfl #teamwork#ourcitymedia #miramar
Due to the overwhelming success of last year’s event, The Russian American Chamber of South Florida (RAC) was proud to make the “Russian Heritage Celebration Weekend” an annual tradition by partnering once again with the City of Sunny Isles Beach. More than 1,500 joined the festivities which celebrated Russian cultures and traditions with live music, special performances, delicious food, dancing, arts and crafts and more. To find more pictures of the talented acts and read more about the hit event be sure to check out the link in our bio ¡¡ 💃 #outcitymedia #rac #stayconnected#Russianamericanchamber #lit #live#dance #food #events#sunnyislesbeach #russia#russianheritage #tradition #culture#talent #crafts #hollywood #Florida
Minnie Rosenblum has two passions – golf and working with people with intellectual disabilities. Through Minnie’s Birdies for Buddies golf tournament, she was able to combine her two interests and raise money for Special Olympics Florida. She is a true inspiration. To read more about Minnie’s drive (pun intended🏌️♀️) to help others click on the link in our bio¡¡ #golf #ourcitymedia #inspiringindividual #community news #stayconnected #flordia #davie
Want a chance to win an easy $100? To enter go to https://bestofdavie.com/vote-now/ and vote for The Best of Davie, Cooper City & Southwest Ranches!
For six years Everglades High School students have had the opportunity to participate in a class like no other. Students interested in learning about fire-rescue can join the three-year program which is only available at Everglades and Coral Springs High Schools in Broward County. The City of Miramar Fire-Rescue formed the unique partnership with the high school which is taught by firefighter paramedics. Recently, they were proud to celebrate their third graduating class 👩🚒🎉👨🚒! #congratulation #ourcitymedia #stayconnected #firefighters #fire-rescue #smokejumper #evergladeshighschool #miramar
Everyone meet Whiskey! This sweet boy was adopted from a Humane Society adoption event. He is a unique pointer and german shepherd mix living in sunny Davie. His idea of a good time is ripping squeaky toys and stuffed animals to smithereens. His hobbies include playing fetch 🥏, digging holes🥇, taking a photoshoot📸, and chasing rodents in the backyard☠️. He’s hypersensitive to loud noises ... making fireworks, thunder, blow dryers, and bubble wrap his enemies. To calm himself, he finds tranquility when nibbling on his dog bed and stuffed animals. Whiskey was last spotted doing what he does best, standing on his 2 back legs, giving me a hug 🥰. #petofthemonth #stayconnected #ourcitymedia #humanesociety #whiskey #cute #pets #love #davie #florida
What makes you smile? Perhaps the live action remake of The Lion King, or enjoying a fire Wendy’s 4 for 4 meal, OR getting the daily southern Florida tea from Our City Media. Whatever it is, get your artsy on and snap a picture to enter it in the Arts Council of Greater Weston’s 4th annual Summer Instagram Photo Contest. “Make Me Smile!” is this year’s contest theme and participants are invited to submit an original photograph of a person, place or thing that makes them smile. #makemesmile#thelionking #ourcitymedia #Wendy’s #444 #cheesy #saycheese #smile#happy #summer #photo #original
If you pop into your neighborhood yoga joint you would probably be surprised to find children in there strutting their king pigeon pose. Interestingly, it turns out kid yoga is becoming ALL the rage. Why? Yoga helps children develop body awareness, manage stress, build concentration, and develop a positive self-image. Schools today are even beginning to incorporate yoga into their curriculum! So if your looking for a new fun bonding experience, you might want to give yoga a shot. When everyone benefits you can’t go wrong! Namaste. #yoga #yogi #children #kids #activities #childspose #ourcitymedia #stayconnected #weston #florida
🔆 Sunny skies welcomed the ocean-loving beach community this summer as they gathered to celebrate “World Ocean Day”. The H2O Art Festival was a collaboration by Leadership Hollywood XLIII, The Greater Hollywood Chamber of Commerce, and Free Our Seas. Of course, there was no better place to hold the event than at the Margaritaville Hollywood Beach Resort bandshell. People gathered to pick up trash and create stunning art on the beach! #worldoceanday#H20artfestival #Hollywood#ourcitymedia #recycle #beach#florida #ourcitymedia #stayconnected
A huge congratulations to Scheck Hillel Community School student Samuel Merenfeld!! He earned second place in the Florida Scholastic Rowing Association (FSRA) 2019 State Sculling and Sweep Championship, in Sarasota, FL. His winnings were in the category of “Boys Freshman Double” for the sculling competition and varsity “boys lightweight 4+” for the sweep championship. #rowing #fitness#strength#scheckhillelcommunityschool #varsity#winning #FSRA #sarasota #champion#ourcitymedia #stayconnected
The start of a new school year is a great time to consider joining the Boy Scouts of America! “The Cub Scouts is a youth organization designed to develop the physical, mental and spiritual well-being of boys in order to help them become productive members of society,” explains Cubmaster Christina Montalvan. “While some of our most obvious activities are camping and hiking, we also focus on helping the boys develop a code of behaviors and understand and participate in citizenship activities that are designed to improve the community at large.” #boyscouts #adventure #weston#cubscouts #weownadventure#scoutsbsa #ourcitymedia#
At Master Sang’s TNT Martial Arts Center students are taught how to fight back against bullies and say no to strangers. The martial arts academy provides a stable, family friendly environment where students can excel. Each Kids Martial Arts class is filled with high-energy, age-appropriate drills that have been carefully designed to build strength, stamina and endurance, as well as develop the important life skills your child will need to be successful in life. Master Sang believes his schools’ emphasis on compassion, patience and self-perseverance are what set it apart from other academies. #everybodywaskungfufighting #karate#martialarts #martialartstraining#taekwondo #kickboxing #motivation#inspiration #mastersang#mastersangstntmartialartscenter#sunnyisles #aventura #ourcitymediq#stayconnected
Don’t miss out on The Parkland Fishing Derby held on Saturday, August 10th at the Pine Trails Park fishing pier! The Derby was created to get kids outdoors and to creates a family fun environment free of technology. One of the most important lessons young children can take away from the fishing derby is the overwhelming sense of community. The city continues to see the same faces returning year-after-year, but would love welcoming first timers! #fishing#family #kids #children #outdoors#fishingderby #parkland #familyfun#ourcitymediq #stayconnected
🔥 To escape the summer heat a group of high school teens attended Camp Ignition! Miramar Fire-Rescue hosted their first-ever camp to teach local youth what being a firefighter/paramedic is all about. During the 3-day camp, the students were able to perform many of the tasks that firefighters and paramedics encounter daily. Firefighter Paramedic Yely Hernandez explained, “this camp was about introducing high school students to a career of service and, hopefully igniting their interest in becoming a firefighter/ paramedic in the future to come.” #summer #hot#firefighters #paramedics #camp#evergladeshighschool#miramarhighschool#somersetacademy #campignition#ourcitymedia #stayconnected
NSU University School is the only Junior Kindergarten through 12th grade private school in the area to be part of a major research university. Since 1971, it has utilized the unique resources, dynamic faculty, and exceptional facilities to foster a personalized education for students at all levels. For the past 47 years, NSU University School has provided a challenging and personalized education within a supportive environment for students of average to gifted abilities. They differentiate themselves through personalized instruction centered around the latest research in learning theory. They offer abundant opportunities for students including athletics at all levels, visual and performing arts programs, as well as a multitude of clubs. #learning #nsu#learningtheory #clubs #inspiration#motivation #students #sports#preformingarts #ourcitymedia#stayconnected
Now entering its 27th season serving South Florida, Dance Theatre remains a popular studio for dances of all ages to train. Dance Theatre offers a truly comprehensive program where dancers ages 3 through adult, beginner through advanced, can take classes in every possible discipline. These include the basics, like ballet, tap, jazz, lyrical, hip hop, contemporary, acrobatics, and pointe, as well as specialty classes like strength and flexibility, leaps and turns, and the newest arrival, aerial silks and lyra. Owner and Director Michelle Gerlick explains, “Awards are nice, and our trophies are beautiful, but that’s not what we strive for. We shoulder an enormous responsibility with our promise to educate. It is incumbent upon us to do it effectively. We train exceptional dancers, but we also help to raise exceptional young women (and a few men). Our staff is teeming with strong, positive, intelligent role models who help to guide our students as they mature. We work hard, we have passion, and we care deeply about the impact we have on their lives. When a parent tells me that their child has flourished since enrolling, I melt. When past graduates return to say we helped them find success in life, as with dance, nothing can compare. That is why we do this.” #dancetheatre#readerschoice #bestofweston #DTX#dance #ballet #tap #jazz #lyrical#hiphop #contemporary #acrobatics#pointe #strength #flexibility #orlando#universalstudios#believenationalfinals #broward#parkland #coralsprings #ourcitymedia#stayconnected
An enjoyable time, featuring music, games, a dunk tank, rides, food, giveaways and special guests, was had by all the children at this year’s Mayor’s Play Ball Summer event hosted by the City of Pembroke Pines Recreational and Cultural Arts Department and Mayor Frank C. Ortis, in conjunction with the United States Conference of Mayors (USCM) and Major League Baseball. Former Florida Marlins infielder Alex Arias, current Miami Marlins General Manager Michael Hill and the Marlins’ mascot Billy the Marlin joined in on the festivities which was held to promote youth baseball and softball. The “Play Ball Summer” initiative focuses on the enjoyment of the game and actively promotes a healthy lifestyle for children around the country! #playballsummer#baseball #music #festivities#dunktank #rides #pembrokepines#miamimarlins #floridamarlins#majorleaguebaseball #ourcitymedia#stayconnected
At Playtown Museum, children ages birth to six years old can exercise their minds and bodies through quality playtime. It allows children the opportunity to use their imagination and creativity while problem solving. The unique indoor playground specializes in active, imaginary play where the impossible becomes reality. Owner and mother of two Claudia Vasconcelos created Playtown Museum because she felt something was missing from Weston when it came to family entertainment. She wanted to create an educational experience where parents and children can both enjoy quality time. They plan to offer classes ranging from recycling and gardening to yoga and robotics. They also throw special events on holidays and host birthday parties! So if you’re searching for a new family bonding experience, Playtown Museum might just be the perfect place! #weston #playtownmuseum #play #fun#events #activities #familybonding#educational #holidays #children#family #kids #imagination#ourcitymedia #stayconnected
Many South Floridians know or have heard about the infamous Wynwood Walls, the brightly colored outdoor gallery in Downtown Miami featuring huge murals created from artists from around the world. Miami’s urban street art has inspired many artists to use concrete as their canvas, including Plantation. Although Plantation is a beloved suburb of Ft. Lauderdale and doesn’t have any warehouse spaces that encompass grand masterpieces, residents will have the opportunity, August 3rd through August 6th, to appreciate the arts when Westfield Broward presents Westfield Walls: A Live and Immersive Art Experience FOR FREE¡¡ The immersive art event will highlight a new breed of street art that will encourage the local community to discover and exercise their artistic excellence. Each weekend, attendees will get to experience local artists creating unique works of art in real-time. Be sure to mark your calendar so you don’t miss out 🎉🎨¡ #westfieldwalls #art#plantation #fortlauderdale #murals#browardcounty #urbanstreetart#streetart #artist #beauty #inspiring#free #canvas #ourcitymedia#stayconnected
On the first Sunday of June, hundreds of communities across the country, across the globe and around the corner celebrated National Cancer Survivors Day ®. The significant day was a celebration for those who have survived the disease, an inspiration for those recently diagnosed, a support system for families and loved ones, and an outreach to the community all in an effort to honor survivors and to pass the message to the world that there is life after a cancer diagnosis. The Memorial Cancer Institute and Joe DiMaggio Children’s Hospital was sure to celebrate just the same. However, they didn’t have just any celebration. With the help of Macy’s, the renowned Hollywood facility presented a fashion show. The show featured current cancer patients and survivors as runway models as part of Memorial’s comprehensive survivorship program, which supports patients at all stages of the recovery process. Research has shown that patients who have a support system have better outcomes than those primarily battling on their own. The anticipated event was an opportunity for the community to see that it has an active, productive cancer survivor population and bring awareness to the challenges and tribulations these survivors face during and after treatment. Vedner Guerrier, vice president of oncology services at the Memorial Cancer Institute explained “This was a special opportunity to empower our adult and pediatric cancer patients at an event that celebrated treatment milestones, survivorship, and the lives of those that have been touched by our Memorial and Joe DiMaggio Children’s Hospital programs. We treat the whole person, not just the disease, and provide support from diagnosis to remission.” What a great way to honor these very brave survivors and people who are still fighting. They are a true inspiration to people everywhere. #cancer#cancersurvivor # brave #macy’s #memorialcancerinstitute #runway#ourcitymedia #stayconnected
It is with great pride that the Greater Hollywood Chamber of Commerce, in partnership with the Broward Education Foundation (BEF), presents the 17th Annual “Grapes for Grades”, a soirée of fine wine, silent auction, tantalizing food and the occasion to socialize with Hollywood’s movers and shakers. This year, “Grapes for Grades” will benefit the Broward Education Foundation and funds raised will be specifically designated for Hollywood Students eager to pursue their education, either with a four-year college degree or technical college certificate. For the past 16 years, “Grapes for Grades” has raised over $405,000 dollars for close to 500 Hollywood students. In addition, for the second year now, a portion of the proceeds will be dedicated to Hollywood K through 12 schoolteachers via the Broward Education Foundation “Tools for Schools”. This program provides a mobile school supply store for easy teacher access. It will be visiting our local Hollywood schools to give our teachers a much-needed free shopping opportunity for their classroom and students. Only once a year… Grapes for Grades does just that for you! Join us on September 27th at the Gallery of Amazing Things,” exclaimed Anne Hotte CEO, Executive Director of the Greater Hollywood Chamber of Commerce 🍇. #hollywood#grapesforgrades #auction #event#education #students #ourcitymedia#stayconnected
New month new pets 🐶!!! Meet Plantation’s Pet Of The Month, ~Sunny~🌞. Sunny, a beautiful Havanese boy, was adopted by his loving family 9 years ago. His favorite thing to do is to walk and spin on two (2) legs to get his treats (walks like all the way across the room). Sunny gets very exited when we all come home and he starts running all over the house. Sunny hates being left alone and shakes like crazy when he hears thunder or the sound of the smoke or dryer timer alarm. And he is obviously a very talented cyclist 🙃!
🥁DRUM ROLL PLEASE🥁 It’s time to announce Hollywood’s August Pet of the Month! Meet Charly, a beautiful 4 year old male cat, who was gifted to his owner by her daughter Melissa. Charley’s owner explained, “Charly is my best friend you can, he sleeps right next to my feet or above my head every night. Every morning I give him these treats, all I have to say is “ Charly do you want to brush your teeth” and here he comes running. His favorite toy is this long stick that has feathers and a bell on it. And I can’t really say he dislike anything, he is such a wonderful cat ever since he was very small!!” What a wounderful gift!
Last month’s World Cup win by the U.S. Women’s National Soccer team sent a strong message of “Girl Power” to girls and young women everywhere. But, did you know that the Girls Scouts of the USA has been empowering girls for over 100 years? Girl Scouts is a great way for girls to be their best selves and unleash their inner GIRL POWER 👊🏼! #girlscouts#girlpower #confidence #southflorida#ourcitymedia #stayconnected
Many local residents may not be aware that the Miramar Fire-Rescue Department has had a long-standing tradition of participating in EMS competitions. Not only do these award-winning firefighter/paramedics enter these events throughout the state and around the corner, the competitive team travels nationally and around the world. Recently, the Miramar Fire Rescue ALS Competition Team traveled to the Czech Republic to compete in the Rallye Rejviz International EMS competition! A huge congratulations to the Miramar Fire-Rescue for earning first place and outstanding recognition🏆🥇!! #firedepartment #firstplace #ALS#EMS #firefighter #miramar#czechrepublic #rallyerejviz#internationalemscompetition#ourcitymedia #stayconnected
For the past seven years, Broward County Public Schools (BCPS) has had a partnership with JetBlue Airlines for the “Autism in Flight” event. Air travel can be challenging for individuals affected by autism due to symptoms associated with the disorder. Trained JetBlue crewmembers and BCPS behavioral consultants and staff provide assistance throughout the “Autism in Flight” event. Gary Grigull, Curriculum Supervisor, ASD, explained, “The program is successful because it not only prepares the students for airline travel, it also prepares the families, airport, and airline staff for what to expect as well as how to support travelers with Autism Spectrum Disorder.” #autisminflight #autism#jetblue #airplane #autism #awareness#miramar #travel #ourcitymedia#stayconnected
As President of the Habitat for Humanity chapter at Cypress Bay High School, Catalina Garcia is reinforcing the leadership skills she gained this summer while participating in Bank of America’s Student Leaders program. At the Leadership Summit, Catalina worked alongside 200 fellow student leaders from across the country. They met with members of Congress and learned about diversity, nonprofit work and building leadership skills. After attending the Leadership Summit, she realized the vital importance of this organization and government’s role in creating affordable housing and explained, “I learned that South Florida is one of the cities with the largest affordable housing crisis in the nation, so my work is just getting started.” #bankofamerica #nonprofit#leadershipsummit #leader #inspiration#leader #habitatforhumanity#ourcitymedia #stayconnected
Many kids attend typical day camps which include arts and crafts, swimming, sports, and such, but some teens opted for a summer of service. HandsOn Broward’s Summer Service Camp gave teens the opportunity to see firsthand the issues in their communities, and the tools and resources they need to respond and become part of the solution. During Summer Service Camp, campers participated in hands-on service projects at partnering nonprofit organizations making a positive mark on their community including Miramar’s very own community garden. The partnership between the two organizations was fruitful to say the least. #handsonbroward#communityservice#miramarcommunitygarden#environment #volunteers#ourcitymedia #stayconnected
